Dyson Put a Camera Inside a Toothbrush and Sells the Toothpaste to Match
Dyson’s first toothbrush carries a camera inside and comes with its own non-foaming paste.
A Pad That Reads How You Actually Sit
Resit’s Altair pad turns any office chair into a posture tracker with a daily 0–100 score.
A Longevity Supplement That Plugs Into Your WHOOP Data
ID Formulas ties a €250 longevity protocol to WHOOP data so users can measure the effect.
The Company Behind AI Images Built a 60-Second Body Scanner
AI-image firm Midjourney built a scanner that claims to image the body in 60 seconds.
Pilates in the Porsche Showroom, $300 and Sold Out
A $300 sold-out pilates morning inside a Porsche dealership, repeated across ten US cities.
A Wearable That Continuously Tracks Women’s Hormones
US startup Clair Health raised $11.6M for a wearable that tracks hormones continuously.
Balenciaga Turns Fitness Into Luxury With Its TechWear Line
Balenciaga pairs a sportswear launch with smoothie pop-ups and Barry’s studio takeovers.
Long Lane Opens the UK’s First Fully Sober Members’ Club and Wellness Hotel
The UK’s first fully sober members’ club and wellness hotel prepares to open in Sussex.
Garmin Launches a Screenless, Subscription-Free Fitness Band
Garmin’s new Cirqa band tracks health without a screen and without a subscription fee.
Denmark’s Psoriasis Association Puts Visible Psoriasis on Public Display
A Danish association stages visible psoriasis in public to turn stigma into curiosity.