David and Victoria Beckham have taken a lighthearted jab at themselves in a new Uber Eats advertisement set to premiere during the Super Bowl. The couple, known for their high-profile careers in soccer and music respectively, leverage their public image and personal anecdotes in a teaser that playfully nods to their Netflix documentary released in October 2023. The ad features Victoria, in a tongue-in-cheek moment, struggling to describe the event during which the commercial will air, while David prompts her to “be honest.”
Their banter includes misnaming the Super Bowl as “the big baseball game” and even inventing a “hockey bowl,” showcasing their knack for self-deprecation. Additionally, they humorously mention “Jessica Aniston” will be part of it, further playing on their celebrity connections.
This teaser underscores the Beckhams’ ability to engage audiences with their blend of charm and wit, reminding viewers of Uber Eats amidst the Super Bowl’s excitement. Their approach not only highlights the ad’s creative angle but also revisits the conversation on their backgrounds, as seen in their documentary, with David cheekily challenging Victoria’s “working-class” assertion by referencing her family’s affluent lifestyle.
This marketing move promises to capture attention with its mix of humor and star power, setting a lighthearted tone for the anticipated event.
So…:
Which situations can you make fun of and use in your marketing?
Source:
nypost.com
Picture:
youtube.com