In the heartwarming Super Bowl 2024 Cetaphil ad, the bond between a father and his daughter is tenderly depicted, highlighting Taylor Swift’s influence on the NFL. The commercial portrays a father sharing his passion for football with his daughter, initially indifferent, through a symbolic red No. 13 jersey, reminiscent of Swift’s presence.
This ad not only emphasizes the emotional depth of familial connections fostered by football but also subtly nods to Swift’s significant presence in the NFL, particularly her relationship with Travis Kelce and her notable attendance at games. Swift’s influence, extending beyond music to sports, symbolizes a new way for families to bond. The ad cleverly incorporates references to Swift’s ‘1989’ album and uses visual cues to underscore her impact without explicit mention, showcasing how shared interests in sports and music can strengthen family bonds. Swift’s support for Kelce and the Chiefs at the Super Bowl further highlights her role in this cultural convergence, making the ‘Taylor Swift Effect’ a poignant narrative of the NFL season.
So…:
Are there any markets where you normally do not advertise, in which new opportunities have arisen due to a changing follower base?
Sorces:
nypost.com
Picture & video:
youtube.com